In the heart of Snohomish, Washington, one of the Pacific Northwest’s most beloved frozen dessert makers has been delighting locals and visitors alike for more than 25 years. Snoqualmie Ice Cream, founded in 1997 by husband-and-wife duo Barry and Shahnaz, started with a dream: to work together doing something they loved—and make the world’s smoothest, richest, most perfect ice cream.
What began as a small business quickly became a Washington state culinary gem, known for its commitment to craftsmanship and flavor.
Artisan Methods, Unmatched Flavor
From the start, Snoqualmie Ice Cream has prioritized quality over quantity. Their small-batch, super-premium ice cream is denser, creamier, and more flavorful than anything mass-produced—thanks to more cream, less air, and meticulous attention to detail.
A standout of their process is the use of vat pasteurization, a slower, gentler method that preserves the richness of fresh ingredients. This allows natural flavors to shine through, creating a nostalgic, full-bodied taste that reminds people what real ice cream is supposed to be.
A New Chapter: Merging With TRA Viet Coffee & Tea
In 2025, Snoqualmie Ice Cream will embark on an exciting new chapter through a strategic merger with TRA Viet Coffee & Tea. This partnership unites two artisan-focused brands under one roof, combining small-batch methods, exceptional ingredients, and community-centered values to enhance the product lineup while honoring what made each business beloved in the first place.
More Than a Dessert Brand—A Community Pillar
For Barry and Shahnaz, it’s never been just about the product. Operating from their Snohomish headquarters, they’ve built a business that stays true to its roots while investing in the future. Through mentorship, hands-on learning, and community involvement, they’re committed to helping the next generation of culinary artisans grow.
After decades of serving super-premium scoops with love, Snoqualmie Ice Cream remains a Northwest favorite—rich in flavor, rooted in purpose, and ready for what’s next.
